How do you build a mortgage marketing strategy that can have real estate agents hunting for your services? Agents are bombarded everyday with a continuous stream of marketing messages from loan officers. They cope with this information-overload by ignoring most of them. So how do you stand…

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Does your mortgage marketing to real estate agents truly focus on them, or is it full of we-we? As proud as you may be of your marketing materials, most agents only care how much you can help solve their problems. If you want more agents to send you clients, your focus has to be on them.

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Mortgage rates are rising as the markets believe the Federal Reserve will raise the interest rates higher. Rates on 30 year mortgages hit a high of 6.67%. This is the highest rate in the last four years.

The housing market has been slowing down after five tremendous years. The rising mortga…

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